Services
Freelance graphic design for corporate teams and agencies
Maria Kalavrezou is a senior freelance graphic designer and creative based in Hornsea and London, UK, working remotely with clients worldwide. Over 10+ years she has designed brand identities and guidelines, magazines, books and thought-leadership reports, executive presentations and pitch decks, and infographics, for brands including Korn Ferry, Oracle, BP, Mastercard, Iron Mountain and John Lewis, both directly and through agencies such as Ogilvy, Golin and Group SJR. She works with marketing, brand and communications teams, and with agencies that need a senior designer who can work inside an existing brand system.
What I do
Services
- 01
Freelance presentation and pitch deck design
I design executive presentations, pitch decks and presentation templates in PowerPoint and Keynote, for corporate teams and for agencies pitching for new business. The job is to turn a strategy, a set of findings or a sales argument into slides a room can follow.
Executive decks · Pitch concepts · Keynote & PowerPoint systems
- 02
Report, magazine and book design
I design thought-leadership reports, magazines and books for corporate and B2B clients, from the cover concept and feature artwork to the layout system and print-ready files. My editorial clients include Korn Ferry, for whom I designed Briefings magazine feature artwork and the book 5 Graces of Leadership.
Magazines & reports · Book design · Feature illustration · Cover concepts
- 03
Freelance brand identity design and brand guidelines
I design brand identities and brand systems, from the first proposal to the finished guidelines, and I design the first assets built on them. I also work the other way round, producing new work inside an established corporate brand system without breaking it.
Brand proposals · Visual identity · Brand guidelines · Subbrand architecture
- 04
Infographic design and data storytelling
I design infographics and data-led graphics that turn research, statistics and processes into something a reader can take in at a glance. I’ve designed them for Korn Ferry, BP, Oracle and Iron Mountain, for print, for digital and as interactive pieces.
Infographics · Data storytelling · Interactive graphics · Explainer visuals
- 05
Senior freelance designer for agencies and in-house teams
I join agency and in‑house teams as an extra senior designer, for a single pitch or campaign or as a long-term design partner. I’m based in Hornsea and London and work remotely.
Embedded design support · Pitch and campaign creative · Brand stewardship · Overflow capacity
- 06
Digital product and UX/UI design
I design digital products, from the product concept and brand to the interface, and I’m a co‑founder of two of them: Ambr, a platform for sharing creative work with a tamper-proof, time-stamped record, and What’s For Dinner?!, a swipe-to‑match meal-planning app on iPhone and Android.
UX/UI design · App interfaces · Product concept · Design systems
- 07
Motion, video and social design
I design social graphics, video ads, storyboards and event creative, and I edit video. Most of this work has been for VERO, where I was the embedded freelance designer for 18 months, and for Tokenise.
Video ads & edits · Social graphics · Event activation · Storyboards
Clients
Who I work with
- Marketing, brand and communications teams in corporate and B2B companies
- Agencies that need a senior freelance designer for pitches, overflow or a long-running account
- In‑house design teams that need extra senior capacity
- Founders and early-stage ventures that need a brand identity and the first assets built on it
Selected clients: Mastercard, Oracle, Korn Ferry, Group SJR, John Lewis, VERO, Iron Mountain, BP, Cushman & Wakefield, ExxonMobil, Johnson Matthey, Crest Nicholson, Salesforce, Golin.
Get in touch
Let’s work together.
Tell me about your project and I’ll get back to you.