Senior freelance designer for agencies and in-house teams
I’m Maria Kalavrezou, a senior freelance graphic designer in the UK with 10+ years’ experience, including Ogilvy and an in‑house brand role at Cushman & Wakefield. I join agency and in‑house teams as an extra senior designer, for a single pitch or campaign or as a long-term design partner. I’m based in Hornsea and London and work remotely.
Clients
Who it’s for
- Agency creative directors and resource managers who need senior capacity
- In‑house marketing and brand teams with more work than designers
- Teams that need one designer across brand, editorial, presentations and social
- Companies that want a consistent design partner rather than a new freelancer each time
Scope
What’s included
- Embedded design support
- Working as part of your team across whatever the week brings.
- Pitch and campaign creative
- Concepts and finished design for pitches, campaigns and launches.
- Brand stewardship
- Keeping output consistent with the brand guidelines across channels and suppliers.
- Reports, decks and digital assets
- The day‑to-day corporate design work: reports, infographics, presentations, social.
Experience
Where I’ve done this
I spent 18 months as an embedded freelance design partner at VERO, across brand, content and marketing: video ads, social graphics, event activation guidelines, SXSW assets and presentations. As a freelance creative inside Korn Ferry’s marketing team I worked on editorial and campaign materials. I’ve freelanced for agencies including Golin and Group SJR, and before that I was a designer at Ogilvy and at Ferrier Pearce Creative Group, working for clients such as Mastercard, Vodafone, Oracle, Santander, HSBC, ExxonMobil and British Airways.
Selected work
Related case studies
VERO
2023–2024Design support: video, social & events
Design support across video, social and events.
- Motion / video / social
- Campaigns
- Presentations
Korn Ferry
2021–2022Cover design & feature illustrations
Cover design and feature illustrations for the Whiplash Leadership feature in Briefings magazine.
- Editorial
- Campaigns
Iron Mountain
2015–2017Brand refresh
A brand refresh for a global data management and secure storage brand.
- Brand identity
- Infographics / data storytelling
- Motion / video / social
Tokenise
2023–2024Brand identity development
A brand system for a regulated financial venture within the VERO ecosystem.
- Brand identity
- Motion / video / social
- Presentations
Good to know
Questions clients ask
- Do you work with agencies as well as direct clients?
- Yes. I work directly with brands and in‑house teams, and through agencies. Agencies I’ve freelanced for include Golin and Group SJR, and I was previously a designer at Ogilvy.
- Can you work as an embedded designer over several months?
- Yes. I worked with VERO as an embedded freelance design partner for 18 months, across video, social, events and presentations.
- Do you work remotely or on site?
- I’m based in Hornsea and London in the UK, and I work remotely with clients in the UK and worldwide.
- Which software do you use?
- Photoshop, Illustrator, InDesign, Premiere Pro, Figma, Keynote and PowerPoint.
Services
Other services
- Presentations & pitchesExecutive decks that turn strategy into a clear story.
- Editorial & publicationMagazines, reports and books with concept-led artwork.
- Brand identity & systemsIdentities and brand systems, from proposal to guidelines.
- Infographics & dataDense information turned into clear visual stories.
- Digital product & UX/UIProduct concepts and interfaces that feel simple and human.
- Motion, video & socialVideo, social and event creative for fast-moving channels.
Get in touch
Let’s work together.
Tell me about your project and I’ll get back to you.